The truck will serve their fan favorites, Hot Chicken Sandwiches, Cheese Topped Hot Chicken Sandwiches, Chicken Tenders, Loaded Fries, and even Cauliflower Tenders. Recommendations for content direction was provided so that the client could develop engaging content for social use.Clutch City Cluckers, a Houston based hot chicken food truck will open its sixth location in Spring, TX, located at 6730 Louetta Road, Spring, TX 77379, with a grand opening celebration the weekend of Saturday, October 1st and Sunday, October 2nd from 11am-12am (or sellout).Īfter a demand on Instagram for the brand to open a truck in the Spring area, the establishment has adhered by answering the call with a brand new Clutch City Cluckers food truck. Upon developing a social media marketing strategy, Embark Marketing encouraged Clutch City Cluckers to develop high quality photography & videography content so that the agency could implement a cohesive & engaging strategy with the content. Kalini, co-owner of several Abu Omar Halal locations, was preparing for the Grand Opening of Clutch City Cluckers, and looked to Embark Marketing to generate buzz and brand awareness in the Houston area.Įmbark Marketing recommended an aggressive social media & public relations campaign to get the job done right! Social Media Marketing Campaign
It is here that Kilani began to shape his vision and career in the food industry and the idea for Clutch City Cluckers was born.Ĭlutch City Cluckers connected with Embark Marketing through Embark’s existing relationship with Abu Omar Halal of which the agency provides full service marketing for their 20+ food trucks & storefronts across the United States. While attending school as a full time student, Kilani also worked at Abu Omar Halal, Houston’s first Halal Food Truck. Owner Ahmad Kilani, a native of Irbid, Jordan, immigrated to the United States in 2015 to continue his education and obtain a masters degree. Clutch City Cluckers, located near the Galleria Mall in Houston, was looking to rustle some feathers in the chicken sandwich arena with their new food truck serving up that Nashville Hot Chicken.
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